Visera XR — A Campaign by Boman & Nilsson

Fake agency. Fake company. Fake product. Fake visuals (AI).

Visera XR was created as part of an AI-immersive brief — a speculative campaign developed under the fictional agency Boman & Nilsson, where storytelling, future-tech, and emotional design collide.

The project reimagines the evolution of accessories through time — from bone, to gold, to glass — culminating in Visera XR: a transparent, intelligent AR/AI wearable. Inspired by Depeche Mode’s “Personal Jesus,” Visera acts as a quiet companion — always present, always learning, always guiding.

We asked: What if the most powerful tech didn’t look like tech at all?

The campaign includes a concept brand, speculative product design, AI-generated visuals, and a marketing video short exploring the human obsession with adornment, identity, and the divine.